Another self-contained product — in which the packaging *is* the product
Unconsumption reader Cody Boehmig saw our post about this box-turned-lamp, and was inspired to tell us about several of his projects, including his (prototype) “Utilitarian Wall Shelf” made from used cardboard:
It begins as a folded 11″ × 14″ rectangle. Prompted by the instructions on the packaging, the user unfolds it [the packaging, which is a piece of scored, used cardboard] into a flat shape, and then folds it up into a shelf with the help of an easy-to-use letter-matching system. The nails that hold the shelf to the wall also hold the folded shelf together. The final shelf space is 11″ × 7″ and is sturdy enough to comfortably support a full load of average-sized books.
[Thx, Cody!]
Here’s my final video for the concept packaging, I ended up doing matches, even though I wanted to do toilet paper. Shot this with an iphone 4, started at seven this morning and just finished an hour ago.
Looking back, it’s not that great, but eh, at least I get free entry to the nextpack summit.
Let me know where y’all see room for improvement, drop me a message here.